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Unit 1 Discussion 2 Market Growth Strategies Discussion Board

Unit 1 Discussion 2 Market Growth Strategies Discussion Board

Q In the discussion boards, based on the readings in Chapter 2 for this week on the topic of “Market Growth Strategies”, which strategies is your company using to increase sales? How effective has it been? Share your experiences with your fellow classmates. Please be sure to comment/question at least 2 of your fellow students in addition to your original post.

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My company is utilizing the strategy of customer-focus to increase sales. This is because there are being long-term relationships with customers tried to be built by my organization through the designing and implementation of customer-focused strategies. The target is to ensure that there is brand-loyalty developed by consumers to the maximum level possible. The more the consistency in the generation of brand-loyalty, the better chances it will be for my organization to develop present and future prospects of customer-database.